Business Studies

Introduction

business-department

Introduction

Business Studies is a popular subject for students at both Key Stage 4 and 5. The programmes offered, give pupils the chance to gain a practical insight into the ways in which businesses work and the issues and constraints that businesses face from both within and outside of the organisation.

Pupils are given the opportunity to investigate businesses at both a local and national level and apply business theory to given situations. This is an exciting subject area for students which can broaden their skills set and provide them with opportunities to debate current issues facing businesses.

Laura Jakes – Head of Department

Aytac Ali – Deputy Headteacher

Rashda Amir – Teacher

Contact Ms Jakes (Head of Department) for more info:

Email: lmj@ccfplus.com

Aims and enrichment

Aim

  • Business understanding is essential to many careers and, therefore, the business courses are open to anyone who has an interest in this subject area. Many of our students go on to study Business at A Level and degree level.The courses offered help pupils develop a wide range of transferable skills such as:
    • Team working
    • Communication skills
    • Problem-solving
    • Report writing skills
    • The ability to collect and analyse both qualitative and quantitative data using appropriate formats
    • The experience of using a wide range of IT applications

Enrichment

  • IFS Diploma Level 3 Diploma in Financial Studies: This year we will be offering a small number of Year 12 pupils the opportunity to gain an extra qualification which is the equivalent to 70 UCAS points at AS Level.
  • Our Year 12 students recently took part in the “Brent Cross Challenge” where students competed with other schools by pitching their ideas in relation to a specific challenge for an assigned outlet within Brent Cross.
  • We are fortunate to have links with Pentland Brands Plc and Volvo Cars London. These are successful organisations within the local area where we have been able to allow pupils to draw on their knowledge and expertise in business and enable students to visit their premises and see the businesses in action.
  • The Year 9 Business Challenge allows students to use their creative energies to tender for the development of a specific product idea. This “Dragon’s Den” style activity is designed to enhance planning, team work, and presentation skills

 

Key stage 4

Key stage 4

GCSE Business Studies is a popular optional subject at Key Stage 4. The course aims to give students a broad understanding of the business world. The course consists of three units covered over the 2 years:

 Unit 1: Introduction to Small Business

This unit investigates the key issues and skills involved in running an enterprise. The key areas covered include looking at the marketing, financial, human and operational issues of starting and running a small business

 Unit 2: This is the Controlled Assessment and is based on the topics covered in Unit 1.

 Unit 3: Building a Business

This unit builds upon Unit 1 by investigating the issues that arise when developing from a small- to a medium-sized business. As well as further developing on the topics in Unit 1, students will also examine the external factors affecting businesses such as the economy, the environment and ethical behaviour.

 The course consists of one Controlled Coursework Unit (Unit 2). Students have a choice of questions to work from, which involves six hours of preparation time and three hours to write up the final report. The coursework is worth 25% of the final mark.

The remaining two units are examination units:

Unit 1: Introduction to Small Business: 25%

Unit 3: Building a Business: 50%

Resources:

Students will be given access to an online resource which has been created by the examination board. This resource allows students to access the course textbook as well as complete activities to help consolidate learning.

Websites:

Examination Board: http://qualifications.pearson.com/en/qualifications/edexcel-gcses/business-2009.html

www.bbc.co.uk/schools/gcsebitesize/

www.tutor2u.com

www.businessstudiesonline.com

www.bbc.co.uk/news

Key stage 5

Key stage 5

At KS5, we offer the Edexcel A level in Applied Business whereby students can either study for a Single (1 Level) or Double A Level (equivalent to 2 A Levels). This is a qualification which provides the opportunity for students to explore the world of business in a highly practical way.

Learners will develop skills, knowledge and understanding in realistic business contexts, such as discovering the problems and opportunities faced by local businesses or organising and running an event.

AS Level:

Compulsory Units for Single and Double Award:

Unit 1:Investigating People at Work (Examination)

Students will investigate how aims and objectives can affect how a business operates as well as the people working within them . Students will also gain an understanding of organisational structures; the recruitment, management and retention of staff; consumer protection and employment law and how people are influenced at work.

Unit 2: Investigating Business (Coursework)

In this unit, students will produce a written report which will show evidence of the investigation into the planning and setting up of a small business. Learners will gain an understanding and show evidence of aims and objectives; the planning of resources for the initial set up and running of the business; financial forecasting, budgeting and planning.

Unit 3 – Investigating Marketing (Coursework)

Students will be required to produce a marketing mix for a product of their choice. In order to do this, pupils are expected to identify suitable marketing aims and objectives; identify a suitable target market and to carry out appropriate market research to assist with the development of an appropriate marketing mix. Pupils will then be expected to produce and evaluation into the likely success of their marketing mix ideas.

AS Double Award

In addition to those units above, the Double Award programme requires students to complete three more units.

Unit 4 – Investigating Electronic Business (Coursework)

This unit provides students with opportunity to investigate businesses with a web presence, to consider the aims and objectives of an online presence and to make a judgement on what makes a good website. The final aspect of this unit is to plan, design and construct a suitable website for a business who does not currently have an online presence.

Unit 5 – Investigating Customer Service (Coursework)

The aim of this unit is to explore customer service issues and to examine the skills, knowledge and understanding required to deliver, monitor and improve customer service. The coursework will be based on investigations into the customer service delivery and monitoring of real businesses.

Unit 6 – Investigating Promotion (Examination)

Students will learn about the world of marketing communications and the process and the application of promotion. This unit enables students to understand how promotional tools can be coordinated

to help achieve business objectives.

A2 Level – Compulsory Units for Single and Double Award:

Unit 8: Business Development (Controlled Assessment)

This unit requires the production of a written report based on a scenario set by the examination board. The work is individually produced under controlled conditions for a maximum of 15hours over a series of lessons.

The scenario will relate to the production of a business plan which will provide aims and objectives for the new business, research and analysis of the market and financial forecasts and budget plans. Students will then be expected to review the viability of the business idea through financial ratio analysis.

Unit 9: Managing and Developing People (Coursework)

This unit examines the management, training, development and motivation of employees within the workplace. Students will be expected to investigate a specific business and evaluate the methods used in the management of its staff.

Unit 10: Marketing Decisions (Examination)

This unit will provide learners with the basis for effective decision making and planning in the marketing process. Students will learn about the external and internal factors which may affect marketing decisions; the research required to aid marketing decision making and the evaluation of real marketing campaigns.

A2 Double Award

In addition to those units above, the Double Award programme requires students to complete three more units.

Unit 11 – Impact of Finance on Business Decisions (Coursework)

This unit is about analysing, evaluating and using financial information. Students will find out how businesses use financial information to make decisions and investigate the financial constraints faced by businesses as well as the impact that these constraints have. The coursework will be based on a business’ financial accounts and learners will be expected to evaluate the financial stability of that organisation at a given period. This will assist in making an informed decision about the likely investment opportunities that business may hold.

Unit 13 – Organising an Event (Coursework)

Students are expected to plan, manage and administer, a one-off event. Learners will work in small teams and are expected to conduct relevant research and planning to run a successful event, as well as consider the health and safety implications and budgeting issues faced by businesses when setting events up.

Unit 14 – External Influences on Business (Coursework)

This unit provides learners with the opportunity to consider some of the external influences that affect a business/ industry. Businesses rarely have any control over these influences and therefore you will analyse how a business has reacted to these influences in terms of the actions that it has taken and the changes it has made to its practices and activities.

Resources:

The department has an excellent range of resources available for students to access and assist with the planning and completion of their work.